Tag Archives: pb&j

Review: Millville Peanut Butter and Jelly Puffs Cereal

Millville Peanut Butter & Jelly Puffs Cereal Review Box

You know who I blame for this? Harry Burnett Reese.

If ol’ H.B., or “Poppy Reese,” as Wikipedia likes to allege he was called, hadn’t been tinkering in his basement with homebrewed confections whilst moonlighting at the Hershey factory, he wouldn’t’ve seized the opportunity to make a revolutionary peanut butter cup.

Maybe he would’ve been more of a candy-making hobbyist later in life. Maybe his big idea would be the Reese’s Jelly-Wrapped Peanut Butter Cup. And maybe that idea fails in spectacular and gelatinous fashion. But somehow, maybe the idea prompts cereal makers to give that flavor combo a go in a more easily preserved viscosity.

In that particular timeline, we have no shortage of options when it comes to PB&J Cereals. There’s even PB&J milk, and PB&J vodka! It’s a happy world, presumably far happier than this one, wherein Millville has manufactured the first reputable (doesn’t count!) PB&J Cereal in four yearsbreaking a drought that started with the sort-of-but-really-nonexistence of PB & J Cereal in the ’80s.

It’s called Peanut Butter & Jelly Puffs. It’s certainly the most transparent about its devotion to the flavor, boasting a pair of chuckle-heads who look straight out of a strangely spliced Peanut Butter x Strawberry Laffy Taffy.

Which, incidentally, they have in the other world. Continue reading

News: Millville Peanut Butter & Jelly Puffs!

Millville Peanut Butter & Jelly Puffs Cereal Box

Now we’re talkin’!

Perhaps sensing my grating distaste for granulated, tasteless rings, an unexpected source is about to relieve my weathered sweet tooth from the kind of breakfast blandness slowly eroding it like a suckled candy cane.

It’s aptly titled “Peanut Butter & Jelly Puffs,” a no-nonsense, respectably minimalistic name that nevertheless belies the sheer insanity of the stuff’s chuckle-some mascots, who could totally wipe the floor with the Apple Jacks mascots in a tag-team cage match—just look at that strawberry’s Medusa hair, and the peanut’s gravity-defying buck-nut tooth!

This isn’t the first time Aldi store-brand Millville has stunned us with a novel concept. Last year, my brain was warped by the goodness of Snickerdoodle Kookies, a cereal that led me to uncover Millville as a puppet brand of Post. So while it’s not entirely surprising that Post, who has been reliably delivering creative cereals for over a year now, is the one to fulfill my unending hunger for PB&J cereals, it still calls into question why they’re trying something so experimental exclusively at Aldi.

Perhaps, if Snickerdoodle Kookies is any indication, if Peanut Butter & Jelly Puffs goes over well, it will be picked up by Malt-O-Meal for a wider release. This would suggest that Millville is a trial kitchen of sorts for Post’s wilder ideas, which then supply Malt-O-Meal with testable flavors to release on the Post label proper.

No matter the grand strategic alignment, I am excited. Strawberry jelly is my preferred filling over grape, and I personally loved JIF’s interpretation of PB&J cereal from way back. Plus, the only other cereal of its kind I’ve had since was an embarrassment to lunchboxes everywhere, so here’s hoping Peanut Butter & Jelly Puffs puts a sticky-sweet smile on my face again.

And even if it doesn’t, PB&J is still a gateway taste to a Fluffernutter Cereal.

Quick Review: Wild Kratts PB&J Power Discs Cereal

wild-kratts-pbj-power-discs-cereal-box

Entering this review, PB&J and cereal have a flawless track record.

After 2016’s fantastic JIF PB&J Cereal and the ’80s’ mythical PB&J Cereal—which was apparently so transcendentally mind-blowing that no one knows how it tasted—Wild Kratts (whose cartoon series I won’t pretend to know anything about: I thought it was a bootleg Thundercats) has a 100% perfect legacy to stack up to with its appropriately stackable PB&J Power Discs.

I just hope I can finish this review before a rogue box of PB&J Cereal falls into my lap and wipes my memory. Continue reading