Cereal isn’t all about the sugary flakes and crunchy rings. It’s about the culture, too. Of course, since you’re reading a cereal blog, I probably don’t need to tell you that.

From the colorful characters to the mail-in premiums and games on the back of the box, there’s a good reason breakfast cereal has stood the test of time and become a full-on lifestyle for nostalgia-holics like me.

Growing up, my favorite part was always the TV commercials. Only on Saturday morning could you slurp down a bowl of Golden Grahams, binge watch Pokémon, then see a commercial about Toucan Sam’s deep sea adventures that makes you forget the Golden Grahams and inspires you tow your mother to the grocery store for a fresh box of Froot Loops that will fuel the exact same process the next weekend.

But as we grow older and start to substitute Cartoon Network with CNN and such, we see way fewer cereal commercials. I guess it’s hard to bookend Wolf Blitzer with Chip the Wolf.

That’s why I still purposely tune into Nickelodeon most mornings while I chomp down Raisin Bran Crunch or Cheerios. Aside from the sweet, sweet SpongeBob re-runs, I get to see that cereal commercials are still alive, well, and awesome.

Here are three of the best. Continue reading →