Okay, here’s the scoop:
I’ve wanted to start out a review with “here’s the scoop” since I started this blog.
There, now that I got that out of the way, here’s the review:
Birthday Cake Remix is one half—alongside Our Strawberry Blonde—of a landmark partnership between Malt-O-Meal, classically known for their economy-sized cereal bags, not for their industry clout, and Cold Stone Creamery, a left-field ice cream chain with about as much breakfast aisle experience as Meow Mix.
Seriously, this is about as expected as Malt-O-Meal teaming up with Stone Cold Steve Austin to release “And That’s The Bottom Lime” cereal.
So not only does Malt-O-Meal & Cold Stone’s Birthday Cake Remix open the door for other zany cross-category cereals in the future (I’m lookin’ at you, Insomnia Cookies), but it also opens my mouth.
For cereal to enter.
Because I’m ready to eat it now.