News: Golden Grahams & Cinnamon Toast Crunch Protein Bars

General Mills New Golden Grahams Protein Bar

It seems 2021 will be the year of, in addition to many other things, buff cereal products. First Pebbles drops protein powder, now General Mills is getting into the protein bar game. What’s next, Kellogg’s Raisin Bran energy gel?

To be fair, General Mills’ Golden Grahams and Cinnamon Toast Crunch protein bars look pretty appetizing, and 20 grams of protein feels pretty standard for the likes of Power Bars or Quest Bars. I’m glad they committed to making a muscle-building munchie instead of a weird, sugary Clif Bar type of hybrid. They can save that idea for Lucky Charms.

You can already find the bars listed on General Mills’ Foodservice and Convenience website, so if you’re trying to track down these cereal protein bars, it seems like gas stations or school cafeterias would be your best bet. Whichever’s easiest.

What do you think? Cereal protein bars: yes or no? Personally, I’ll be defeating the Golden Graham bar’s purpose with a jar of marshmallow fluff.

8 responses »

  1. These are amazing!!!!! I had to read the nutrition label a couple of times lol just couldn’t believe something sooo good sweet had only 2 grams of sugar but loaded with protein and they are filling, perfect breakfast for me always on the go working 2 jobs, trying to eat healthyish.they are the perfect size too please out them on the shelves of Walmart, I would definitely buy bulk of the cinnamon toast crunch and golden graham ones

  2. Tried the golden grahams. Was very underwhelmed and disappointed. There are better options out there. Found them at 7 11 if anyone is interested.

  3. I’ve tasted both of these and they are both absolutely horrible. You would think that having protein bars made after two popular cereal brands they would at least taste like them. Not here. Don’t waste your money they are not worth the $3.00 dollars

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