If wearing the milky dregs of a breakfast’s worth of Cinnamon Toast Crunch as a mustache isn’t enough of a cereal fashion statement to you, you’re in luck.

Launching today in Kith flagship stores and tomorrow in Tokyo locations, Cinnamon Toast Kith is the latest in a long line of licensed partnerships for the streetwear brand. Heck, in 2016 Cap’n Crunch did the same thing.

There are plenty of apparel and accessories in the line, but what really drew my interest was more edible than a purple bathrobe:

Cinnamon Toast Kith itself. A custom-branded box bears a not-so-groundbreaking medley of Chocolate nd Cinnamon Toast Crunch squares, plus CTC Churros to boot. While I would have been probably drawn to shell out for one if CTK tasted like molasses-slathered wallet lining, I’d imagine this unique pairing ot chocolate and cinnamon + noodly and normal textures still forms an interesting mouth climate.

You can learn more about Cinnamon Toast Kith (I’ve almost written Kix, a delicious Freudian slip, several times) here. And if you have a bowl of Cinnamon Toast Kith, or the ice cream x cereal treats they’re serving in store, tweet us a pic at @cerealouslynet.