The year is 20TC: I listen to the satisfying crunch as I click with my dusty Cinnamouse to publish a new Cinneriously.net blog post about Cinnamon Toast Crunch’s latest cinnamon sugar lifestyle cinnfusion: Cinnalink, a brain chip that immediately (and constantly) triggers the neural enjoyment of eating Cinnamon Toast Crunch, all without lifting a spoon! It’s the taste you no longer need to see—though you can recreate the experience with the brand’s accompanying Cinnavision Goggles.

Yes, with over 1,000 different uses for the Cinnamon Toast Crunch essence they’ve extracted from each crazy square’s mortal soul, General Mills is just a few Cinnamon Toast Seraphims away from opening up a holy portal to the Cinnaverse’s sweet, sweet paradise. And we’re all invited over for eternal breakfast!

But that’s in the future. Right now, Cinnamon Toast Crunch has only begun its quest to literally milk the cereal’s cult status dry with peripheral products that, though ostensibly only flavored with cinnamon and sugar, still carry name brand markup. It’s especially fitting that this latest piece of Toast Crunch news, Nestle’s Cinnamilk, came out the same day I finally acquired CTC Cinnadust:

I DIDN'T EXPECT IT TO BE THIS BIG pic.twitter.com/BJX3uhmiL2

— Cerealously 🥛🥣 (@cerealouslynet) October 29, 2020

I consider this poetic because, as Nestle also makes Nesquik, I could now either a) simply drink Cinnamilk, b) mix Cinnadust and regular milk, Nesquik style, or c) mix Cinnadust and Cinnamilk to clip out of reality and into the Cinnaverse—years before General Mills’ plan to do the same. That said, there’s also the traditionalist’s option d), to eat Cinnamon Toast Crunch cereal and drink the milk left behind, but who would want to do something so antiquated? It’s 2020, Grandpa: we ingest cereal in other forms of matter now. Now hook me up to my CinnamO₂n tank.

Now that I’ve spent this entire blog post wasting your time by Cinnamon Toast Chuckling at my own jokes, I’ll leave you with the one fact you probably came here for:

14oz bottles of Cinnamilk will hit mass retailers in January.