https://www.instagram.com/p/CF6-64HhkPI/?utm_source=ig_embed

Finally, a Pebbles product for guys like me who detest the low-density, appetite-exacerbating composition of the cereals themselves. No longer will I have to eat three bowls of Fruity Pebbles just to feel them in my stomach: now I can insert a whole creamy bar of the stuff into my mouth like a Super Nintendo cartridge and call it a day.

Thanks to Candy Hunting and @andyjarnold, we now know that these King Size Fruity Pebbles Candy Bars are already available at Walmart: the appropriately King-Sized retailer that tends to reign over new cereal-adjacent exclusives. It’s unclear from this photo alone whether the Pebble-paved bar is made of white chocolate or just some cheap, abstract white sugar confection, but eagle-eyed, rabbit-eared readers may remember that Frankford also released a Froot Loops White Chocolate Easter Bunny earlier this year, so it seems they just swapped one fruity cereal brand for another here.

Wait a minute—hey Frankford, if you have leeway to partner with any cereal company, why wouldn’t you make a White Chocolate Trix Bunny?