Bits.

We all love ’em.

Or at least I do. I love all bits, whether it’s exponentially sugar-fortified cereal dust, forgotten salt-stewed French fry-lets, or the last messy bite of a restaurant meal that you saved as a parting gift for yourself after boxing up the rest of the leftovers—the very same last bite you had to awkwardly tell the waiter you were saving as he’s midway through lifting the plate from your desperate mitts. Or maybe that’s just me.

No matter how you spin it, I’ll always love bits more than pieces. Well, unless it’s those honey mustard and onion pretzel pieces. And I wouldn’t be surprised if my strange bit-diction stems from a long childhood relationship with Timbits: those lovable lil totally-not-doughnut-holes from Tim Hortons that just about any teacher who had a hope of winning their class’ trust would bring in by the party pack-ful on syllabus day.

Though Tim Hortons and his namesake ‘bits were a source of warm nostalgia for my fellow Michiganders, the coffee chain is a more deeply in-granulated cultural epicenter in its country of origin, Canada. So it makes sense that the first ever Timbits Cereal would be released exclusively north of the states—even if I firmly believe my mitten of origin should be considered an annexed state of the Hortonian Empire. Thanks to Cereal Time’s Gabe Fonseca, I was able to secure boxes of both Timbits Cereal flavors, Birthday Cake and Chocolate Glazed.

So let’s all grab a coffee, PBR coffee, or perhaps some strange soup of poutine and Labatt Blue and see if these itty bitty Timbits are a slam dunk. Continue reading →