“Cock-a-doodle-dude! That box looks so rad!”
That was my first reaction upon seeing this new Kellogg’s Chinese New Year Corn Flakes box, a limited edition print made to celebrate the Year of the Rooster. This reaction also explains why I’m inside folding a papercraft chicken instead of going to an actual party.
Since it is the Year of the Rooster (as of January 28th), it makes sense that Kellogg’s would give Cornelius, of all mascots, a simultaneously fresh and retro new look—though I would’ve loved to see Toucan Sam’s knowing beak adorned with ornamental gold flowers. See, Cornelius has been around since 1957, so this box also celebrates his 60th birthday. Continue reading